Senior / Lead Product Designer & Design Engineer
With a graphic design and interactive media background, I take startups and scale-ups end to end, designing complex products people can trust: modular, robust, and built on product thinking, UX craft and hands-on AI tooling.
Led design across the product and set up AI-assisted design work across marketing, business, and engineering, backed by a shared system and Storybook.
3 teams on AI-assisted design · 2 design systems plus a shared Storybook
Read the case ↗A multi-signature wallet holding billions in digital assets. I made a complex, security-critical product feel manageable for very different kinds of users.
+9% onboarding completion · +13% executed transactions · 1,000+ design system Figma copies in month one
Read the case ↗A research-led redesign of the internal tools a German real-estate team used daily, plus a stronger design and research culture along the way.
18→32% user satisfaction across the platform · 75% first-round design approval
Read the case ↗The years I learned the craft: small studios and outsourcing teams, alongside Media & Interaction Design at ECAL, Lausanne.
The road here ↗Interesting project? Contact me ↗
A system's real job is to help teams work together. It gives marketing, business, and engineering a shared way to build with design instead of each team going its own way.
The most useful things I learn come from being in the room while someone does their job, not from asking them to describe it afterward.
I write down what worked and what didn't. Recording the failures matters as much as the wins, because that's how a team learns and stops repeating the same mistakes.
Claude Code, Cursor, and Figma Make are part of my daily work. They shift the balance between thinking and production, without replacing the thinking.
